Netflix Lowers It’s Prices
July 29th, 2007I am a Netflix customer, and a happy one at that. I love getting my movies in the mail, and only having to wait about one or two business days to get my movies after they’ve recieved my returned movies in the mail. I think the membership prices they charge are more than reasonable, so I was surprised when I got an email saying that they were lowering the cost of several membership prices. I already thought what I was paying for the two at a time price was great, so I thought wow, that’s even better.
Then I read today that the reason Netflix lowered it’s prices are because they have recently suffered a lot of customer loss, and are attempting to regain patronage by broadcasting lower membership fees. I honestly wonder how they turn a healthy profit even on what they charge now, but relegated to the fact that they probably rely more on quantity of people than anything else to turn a profit, and don’t worry so much about the individual membership prices because they did have the corner on the market, so to speak, for a while.
Blockbuster has edged in a bit on Netflix, taking some customers away with an online mail DVD rental offering where the customer can order movies online just like they can with Netflix, but with the added benefit that they can take their movies back and exchange them for a new one at any local Blockbuster store as well. This is a good benefit, and I must admit, I thought about switching, but the service I get from Netflix is so fast, and the rate at which I watch the movies is just right for the service right now. Besides, I hate going to the stores, so that’s why Netflix is perfect for people like me!
